THEY CAME TO ROCK
STARTING IN 1947, THE MOONROCK ORCHESTRA HAS BEEN DEFYING GRAVITY, SPACE AND TIME, SHARING THEIR VIBES WITH THE MUSIC LOVERS ACROSS THE UNIVERSE.
THIS IS YOUR CHANCE TO SEE THEM LIVE, NOW DOING A SHORT INTERGALACTIC PIT STOP THIS YEAR.
FROM THEIR HUMBLE BEGINNINGS AFTER A CRASH IN NEW MEXICO ON THE PLANET EARTH, MRO HAS BEEN BRINGING THEIR UNIQUE SOUND ALL ACROSS THE GALAXIES.
FOR MUSIC LOVERS LIKE YOU, THEY ENJOY STOPPING BY EVERY SO OFTEN TO CHECK ON HUMANITY AND CELEBRATE ROCK AND ROLL.
FOLLOW THE STORIES OF THE EARTHLINGS WHO HAVE SEEN THEM THROUGHOUT THEIR 230 YEAR (IN EARTH YEARS) “ETERNAL SOLAR FLARE” TOUR, FROM A PILOT IN WASHINGTON, TO A DEPUTY IN TEXAS, ALL THE WAY TO A CROWD OF THOUSANDS WHO WITNESSED THEIR GLORY ON A COLD NIGHT IN BELGIUM.
WHEREVER YOU ARE, THERE’S PROBABLY A STORY ABOUT MRO TOUCHING DOWN IN YOUR TOWN, GETTING PICKED UP BY A RADIO SCANNER AT 3AM AND MOST LIKELY DEBUNKED BY YOUR FRIENDLY LOCAL GOVERNMENT.
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OFFICIAL TEASER
THE MUSIC
THE EXPERIENCE
THEY CAME TO ROCK IS A MULTI-SENSORY, IMMERSIVE EXPERIENCE DESIGNED TO CAPTURE THE IMAGINATIONS OF AUDIENCE MEMBERS OF ALL AGES AND PLANETARY ORIGINS.
SOUND
QUADROPHONIC SOUND DESIGN HAS BEEN CUSTOM DESIGNED TO CREATE AN EXPERIENCE OF THE FUTURE. THE AUDIENCE WILL FEEL AS THOUGH THEY’VE BEEN ABDUCTED AND ATOMIZED INTO ANOTHER UNIVERSE.
LIGHTING
PROGRAMMED WITH ABLETON LIVE, OUR LIGHT SHOW WILL SYNC PERFECTLY TO THE MUSIC, CREATING A VISUAL PULSE THAT SUPPORTS OUR PROJECTION-MAPPED VIDEO STORYTELLING.
PROJECTION
MAPPING
LIGHTING AND PROJECTIONS WILL BE OPERATED BY AN ALIEN DJ SYNCHING THE SHOW WITH A PLANETARY EXPERIENCE FROM A JOYSTICK IN THE CROWD WITH 360 DEGREE VIDEO STORY TELLING.
VIDEO
REGIONAL STRATEGY
NASHVILLE, MEMPHIS, LOUISVILLE TEST MARKETS
MARKETING
BRANDING
ALIEN CULTURE IS POP CULTURE AND EVERY MOMENT CONTINUES TO EVOLVE AND FEEL CURRENT. THE BRAND ARCHITECTURE IS DESIGNED TO LIVE WITHIN THIS ELUSIVE VIBRATION.
LOGO
COLOR PALETTE
TYPOGRAPHY
ILLUSTRATION
PROMOTION
+ MEDIA
DEVELOP AND TEST A VARIETY OF ORGANIC CONTENT STRATEGIES VIA REDDIT, TWITTER, TIKTOK, INSTAGRAM, BUZZFEED AND YOUTUBE.
PROJECTIONS
STREET ART
BILLBOARDS
SOCIAL
STRATEGY
A TEAM WILL MONITOR AND CREATE A PRESENCE ON MUSIC AND UFO SITES – BRINGING THE VIDEOS AND STORIES TO LIFE.
SHOW
POSTERS
SPONSORSHIPS
THE PROJECT TEAM IS OPEN TO DISCUSSIONS BEGINNING SPRING, 2021.
MERCHANDISE AND PRODUCTS
IN DEVELOPMENT
THE TEAM
NORTY COHEN
CREATOR • PRODUCER
SHILAH MORROW
PRODUCER • MANAGER
SCOT SAX
VISUAL DIRECTOR
TRUVY T.
VISUAL PRODUCTION SPECIALIST
COSTUME DESIGNER & CHOREOGRAPHER
JAMIE RUBIN
PRODUCER • WRITER • VOCALS • GUITARS
SAL BAGLIO
WRITER • VOCALS • GUITARS
DAVE BRYCE
KEYBOARDS • SOUND DESIGN
KEVIN RAPILLO
DRUMS• SOUND DESIGN
SARAH DOWNEN
DESIGN DIRECTOR
ERIC E.T. FRITSCH
DIRECTOR VISUAL AND AUDIO ENGINEERING
PUBLICITY + REPUTATION
MANAGEMENT
SHILAH MORROW, PRODUCER / MANAGER
ALL EYES MEDIA, NASHVILLE / NEW YORK, PUBLICITY MANAGEMENT
NEWS
THE UNIVERSAL SCIENTIST
SPRING, 2021
BREAKING NEWS
STUDY LINKS ALIEN VISITS TO 4/4 TIME
GEOLOGISTS IN NASHVILLE, TENNESSEE HAVE MADE A TIMELY DISCOVERY, PROVING THAT ALIENS STARTED ACCELERATING THEIR VISITS TO OUR PLANET BEGINNING IN 1947.
"WE HAVE SUBSTANTIAL PROOF THAT ALIEN VISITS ARE DIRECTLY LINKED TO THE BIRTH OF ROCK AND ROLL," SAYS SHILAH MORROW, SPOKESPERSON FOR THE MOONROCK ORCHESTRA.
THEIR EVIDENCE WILL BE PERFORMED AS AN ORIGINAL ROCK OPERA IN QUADRAPHONIC SOUND AND FEATURED AT THE NEW VENUE, (THE WASH AT THE EAST SIDE BOWL) IN NASHVILLE STARTING IN ______.
MUSICALLY INCLINED HUMANS WILL LEARN THE TRUTH ABOUT ALIEN VISITS AND THEIR INDELIBLE LINK TO ROCK AND ROLL.
WHEN ASKED FOR DETAILS, MORROW SIMPLY SAID, "THEY CAME TO ROCK."
NASHVILLE IS THE MOONROCK ORCHESTRA'S LATEST STOP, MAKING MUSIC CITY A KEY DATE ON THEIR 500 YEAR TOUR WHICH MOVES ON TO NEPTUNE AND CRAB NEBULA IN NOVEMBER.
THE BAND IS DROPPING COOKIES ON ALL VISITORS AT WWW.THEYCAMETOROCK.COM
SHILAH MORROW,
MRO SPOKESPERSON
MEDIA PLAN
PSYCHOGRAPHICS
SHOW BLOCKING
COLLABORATIVE
OPPORTUNITIES
PLEASE CONTACT: NORTY@MOOSVLVANIA.COM
THE SOCIAL STATS
GOOGLE SEARCH
INTERPRETATION OF CHARTS:
NUMBERS REPRESENT SEARCH INTEREST RELATIVE TO THE HIGHEST POINT ON THE CHART FOR THE GIVEN REGION AND TIME.
A VALUE OF 100 IS THE PEAK POPULARITY FOR THE TERM. A VALUE OF 50 MEANS THAT THE TERM IS HALF AS POPULAR. A SCORE OF 0 MEANS THERE WAS NOT ENOUGH DATA FOR THE TERM.
SEARCH TERM:
ALIENS
UNITED STATES, PAST 12 MONTHS (04.20-03.21), WEB SEARCH
INTEREST BY SUBREGION: NORTH DAKOTA (100), MONTANA (52), NEW MEXICO (50), ARIZONA (49), UTAH (48)
SEARCH TERM:
UFOs
UNITED STATES, PAST 12 MONTHS (04.20-03.21), WEB SEARCH
INTEREST BY SUBREGION: NEW MEXICO (100), ALASKA (84), OREGON (76), VERMONT (75), MAINE (75)
NOTE: THESE INDEXES ARE EXPECTED TO DRAMATICALLY INCREASE DUE TO THE UPCOMING GOVERNMENT ANNOUNCEMENT ON JUNE 1, 2021.
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TIKTOK HASHTAG
VIEWS
#ALIENS 1.9B
#ALIENSAREREAL 32.6MM
#ALIENSEXIST 4.4MM
#ALIENSONG 3.6MM
INSTAGRAM POSTS
USING HASHTAG
#ALIEN 8MM
#UFO 2.9MM
#ALIENSEXIST 76.4K
#ALIENMUSIC 5000+
YOUTUBE CHANNEL SUBSCRIBER TOTALS
MUTUAL UFO NETWORK:
71.6K SUBSCRIBERS
DAILY UFO SIGHTINGS:
48.6K SUBSCRIBERS
FACEBOOK & INSTAGRAM INTEREST TARGETING
WITH NO GEO-TARGETING OR AGE RESTRICTIONS, THE POTENTIAL AUDIENCE SIZE OF PEOPLE WHO MATCH THE FOLLOWING ALIEN/ROCK MUSIC INTERESTS IS 120MM
INTERESTS: UNIDENTIFIED FLYING OBJECT, AREA 51, ALIEN INVASION, SPACE EXPLORATION, EXTRATERRESTRIAL LIFE, UFO'S & ALIENS, ROCK BAND, ROCK MUSIC, BLUE MAN GROUP OR THE BOOK OF MORMON (MUSICAL)
UFO 62.1K MEMBERS
DESCRIPTION: A PAGE FOR THE SERIOUS DISCUSSION OF UFOS AND RELATED PHENOMENA, WITH AN EMPHASIS ON CURRENT EVENTS AND BREAKING NEWS
THREAD QUESTION: WHAT’S THE BEST THEORY ON UFOS OR ALIENS YOU’VE EVER HEARD? | POSTED ON 4.7.21
13.2K COMMENTS
UFOS 335K MEMBERS
DESCRIPTION: HAVE YOU WITNESSED AN UNIDENTIFIED FLYING OBJECT? YOU ARE NOT ALONE. WHETHER YOU THINK UFOS ARE BLACK PROJECTS, EXTRATERRESTRIAL CRAFT, SOMETHING ELSE ALTOGETHER, OR JUST DON’T KNOW, AGAIN: YOU ARE NOT ALONE!
CONSPIRACY 1.5MM MEMBERS
NOT ALIEN OR UFO SPECIFIC, BUT IS A STRONG EXAMPLE OF INTEREST IN GENERAL CONSPIRACY THEORIES